The opportunity to organize events and clubs around groups in online social spaces is a natural fit, and is often student driven. However, there are great opportunities for “professional development” in this area, in terms of marketing/brand development, public relations, campaign management, etc. One of the concerns among student affairs staff is that students will misrepresent the institution by posting inappropriate statements or photos in online social spaces. While this concern has merit, this is not a reason to avoid these spaces, but rather an educational opportunity to prepare students. This is a missed opportunity for career centers to partner with student organizations, because as previously stated, students need to be educated about the public and archival nature of their interactions online and how to represent themselves responsibly. These overlapping areas are hopefully not seen as duplications of service, but rather, positive reinforcement of critical skills that students need to be successful.